I'd suggest some hard thought about structure. One thing that is worth thinking about is whether you have a core of writers, do you accept others and on what basis, what is the copyright/licence model to use. Is it a democratic, anarchist or benevolent dictatorship model. Do you use a wiki, if so is it open or limited access? I would also suggest that you see if you want to use a geographical or thematic allocation of writers to the project, thematic may prevent the danger of having multiple unrelated locations. How do you arbitrate decisons about the setting, how to resolve conflicts and release synergy and not stalemate..
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